New Zealand Government

Social media records are public records

Social media records are considered public records under the New Zealand Public Records Act 2005. “As such, they must be managed accordingly.” – Archives New Zealand 

Are you compliant?

trusted by New Zealand government

In times of crisis or emergency, an archive protects your records

The role of government at every level is more vital than ever, during natural disasters, pandemics or other emergencies. 

Social media is an effective and increasingly popular way to reach out to your community with news, updates on public works such as road repairs, and important information about how to stay safe.

Connect your social media accounts to Brolly and within minutes you’re archiving seamlessly while your social media team gets on with the task of keeping your ratepayers and visitors informed.

Local Authorities and social media

Are your elected councillors & mayor using Facebook pages, Instagram or Twitter in their official role? If you have councillors using public social media in their roles, archiving should be business as usual.

Managing negative conversations

Negative comments and ‘trolls’ can put councillors off creating a public profile on social media. An archive can help protect your councillors while ensuring your local authority remains compliant with recordkeeping obligations. Delete, hide and edit the public version of problematic posts, while keeping a compliant archive safe and sound and under your control. 

Councillor onboarding

Councillors often use a Facebook page as a business engagement tool during their time in the role. Onboarding after elected councillors have been sworn in is a great time to get your councillors added to Brolly. Add each councillor to their own private ‘group’, so that while they’re doing official business online, their social media records are securely archived in a compliant record. Read more about how an archive can benefit local government councillors

Brolly groups

Councils can now empower their elected councillors to comply with recordkeeping laws, using Brolly groups. Each councillor becomes the administrator of their own Brolly sub-account (group).

Meanwhile, you retain oversight of the overall Brolly account and can generate exports for all groups. Talk to us about whether Brolly groups is right for you.

Read more on our blog

Why choose Brolly to archive your social media?

Digital information and records need to be managed to meet the requirements of the Public Records Act 2005 and the principles of the Information and Records Management Standard (16/S1) – Archives New Zealand | Best practice guidance on digital storage and preservation

Brolly’s secure, consolidated archive includes tagging, notes, alerts and multiple export formats. It’s never been easier to monitor and manage your social media and maintain a compliant archive of each published post and conversation. 

One click compliance

If you’re using social media to conduct council business, you should be archiving those conversations. It’s the law. Connect Brolly to be compliant in minutes.

Cut costs, save time

Say goodbye to hours of copying and pasting posts that constantly change. You’ll be fully compliant – and your customer service team will thank you.

Is Brolly right for you?
20 minutes will tell you!

Book a 20 minute call to learn how Brolly provides social media archiving that protects your records, ensures you’re compliant with recordkeeping and data privacy laws and can save your social media and record management teams hours of effort each week.

Book a 20 minute call